Fuzzy Goals
A structured leadership workshop for defining progress before performance.
Most organisations set goals. Few define progress.
Teams work hard, optimise metrics, and still debate direction months later. Without shared clarity on what progress means, performance conversations become fragmented.
In executive teams, we start with one question:
What is the progress you seek?
This is where alignment begins. 👉👉
Why Fuzzy Goals matters
Every organisation dreams of growth but few organisations define what that growth feels like.
Without clarity on progress:
Metrics become substitutes for direction
Teams work harder, not smarter
Leadership debates outcomes instead of purpose
Metrics distract from momentum
Fuzzy Goals is designed to solve this structural problem before your team ever begins chasing KPIs.
Fuzzy Goals is a structured leadership workshop that helps executive teams define a shared direction before performance begins. It clarifies what progress will look like in reality, not just in metrics, and aligns effort around that definition.
Who This Is For
This workshop is best suited for organisations that are:
Entering a new phase of expansion
Resetting direction or strategy
Professionalising leadership alignment
Responding to internal complexity or ambiguity
Preparing for scale or transformation
If your leadership team is navigating expansion, repositioning, or internal realignment, Fuzzy Goals is where alignment begins.
Fuzzy Goals. A business parable.
The principles behind Fuzzy Goals are captured in an upcoming business parable — written to make the methodology tangible and accessible beyond the boardroom. Watch this space for the drop.
